Gypsy Collective
I designed a dedicated careers site for Gypsy Collective, translating their brand into a space designed to attract and inspire future team members.
Check out the live website here: https://www.gypsy.co/
01
The brief
Gypsy Partners needed a new careers site to attract talent while staying true to their bold, editorial brand. I was brought in to design two key pages — the homepage and “The Gypsy Way” — along with a custom logo variation for Gypsy Collective. My role focused solely on design; development was handled separately.
02
Designing for talent
Building on Gypsy’s existing brand guidelines, I designed a visually bold and editorial layout that brings their tone of voice to life. I focused on clear hierarchy, playful typography, and strong messaging, creating a seamless experience across the Careers homepage and ‘The Gypsy Way’ page.
03
Wrapping up — at speed
This was a fast-paced project with a turnaround of just over a week — timed to go live ahead of a key event focused on talent attraction. Despite the tight deadline, we moved quickly from concept to final design, with smooth client collaboration throughout. It was exciting to work on such a bold brand and contribute to a project that celebrates creative culture. A great reminder of how much can be achieved with clear direction and momentum.
